Krista leads strategic marketing and communications for the George R. Brown School of Engineering and Computing. She builds integrated brand, marketing and communications strategies that shape how the school tells its story to prospective students, faculty and the broader public. With years of experience in brand strategy and integrated marketing across multiple industries, she has built campaigns that deliver results in complex environments.

Her work at Rice centers on connecting people to programs that can change their careers and lives. Krista graduated from The University of Texas at Austin with a degree in Advertising with a concentration in Business.